Knowledge Base
Find answers to frequently asked questions about our services, products, and processes.
How does Augmento technology enhance Victoria Fard's artwork?
Augmento’s spatial computing engine transforms Victoria Fard's artwork into a living digital landscape that adapts to the participant's physical presence. The experience includes: -Dynamic World: Visitors navigate the physical space to discover FLORIS, algorithmically generated floral forms that grow and evolve over time in real-scale. -Immersive Environment: The space features moving horses, floating lanterns, drifting clouds, and butterflies that gather around participants, all accompanied by a vibrant, energetic soundscape. -Active Participation: Using mobile devices like iPads, participants become part of the story. They can choose specific 3D digital elements and seamlessly place them directly into their physical surroundings without requiring an app download.
What is the MOMENTUM AR experience by Victoria Fard and Augmento?
MOMENTUM is an immersive, interactive augmented reality (AR) world created by multidisciplinary artist Victoria Fard, in partnership with the World Economic Forum and Augmento. It was showcased as part of the "Beyond the Frame" exhibition at the World Economic Forum’s Annual Meeting of the New Champions (AMNC26) in Dalian. Augmento's immersive AR technology brought Fard's vision to life, creating an experience defined as "Art you do not just look at. Art you move through."