Terms and Conditions

Augmento FZCO Last updated: 16 September 2026 Effective date: 16 September 2026 for new users. 30 September 2026 for existing users (see section 18).

1. Introduction

These Terms and Conditions ("Terms") govern your access to and use of the websites, platforms, applications, App Clips, augmented reality ("AR") experiences, APIs, SDKs, dashboards, and related services (collectively, the "Services") operated by Augmento FZCO ("Augmento", "we", "us", or "our"), a free zone company incorporated in Dubai, United Arab Emirates, with registered offices in Dubai Silicon Oasis.

By accessing or using the Services, you ("you", "User", or "Customer") agree to be bound by these Terms. If you do not agree, do not use the Services.

If you are entering these Terms on behalf of an organisation (an "Enterprise Customer"), you represent that you have authority to bind that organisation, and "you" includes that organisation.

2. Definitions

3. Eligibility

You must be at least 16 years old (or the age of digital consent in your jurisdiction, whichever is higher) to use the Services. Customers (account holders, paying users) must be at least 18 years old and legally capable of entering binding contracts.

Certain features (such as identity-verified leaderboards, sponsor reward redemption, or financial transactions) may require additional verification or higher minimum ages. We reserve the right to refuse service, terminate accounts, or remove content at our discretion.

4. Account Registration

To access most Services you must create an account. You agree to:

• Provide accurate, current, complete information.
• Keep credentials confidential and secure.
• Notify us promptly of any unauthorised access at security@augmento.com.
• Be responsible for all activity under your account.

We may suspend or terminate accounts that contain false information, are inactive for extended periods, or violate these Terms.

5. Services Description

The Services may include, without limitation:

1. Augmento Studio: a SaaS dashboard for designing, configuring, and deploying AR campaigns.
2. Augmento Drops: consumer-facing AR collectibles, treasure hunts, leaderboards, and rewards experiences.
3. Augmento ART: AR tools and experiences for galleries, exhibitions, public art, and cultural venues.
4. Custom Projects: bespoke AR, 3D, and immersive production work delivered under a Statement of Work for enterprise clients, brand activations, events, and venues.
5. APIs and SDKs for integrating Augmento experiences into third-party apps and websites.
6. iOS App Clips, Android Instant Apps, and progressive web apps delivering AR experiences without full app installation.

We may add, modify, or remove features at any time. Material changes affecting paid features will be communicated in advance to active Subscribers.

6. License and Permitted Use

Subject to these Terms and full payment of applicable fees, Augmento grants you a limited, non-exclusive, non-transferable, revocable license to access and use the Services for your internal business purposes (Customers) or personal, non-commercial enjoyment (End Users) during the term of your Subscription or session.

You shall not:

• Reverse-engineer, decompile, or attempt to extract source code from any Service component, SDK, or proprietary asset.
• Resell, sublicense, lease, or commercially redistribute the Services without a written reseller or partnership agreement.
• Use the Services to build a competing product.
• Circumvent rate limits, usage caps, or technical restrictions.
• Use automated means (scrapers, bots, headless clients) to extract data, except via authorised APIs and within documented limits.
• Upload or distribute content that is unlawful, infringing, defamatory, deceptive, or harmful.

7. User and Customer Content

7.1 Ownership

You retain all rights to the Customer Content you upload. You grant Augmento a worldwide, non-exclusive, royalty-free license to host, store, process, transmit, display, reproduce, and adapt Customer Content solely as necessary to provide, maintain, secure, and improve the Services and to enable features you request.

7.2 Representations

You represent and warrant that:

• You own or have the necessary rights, licenses, consents, and permissions to upload Customer Content.
• Customer Content does not infringe any third-party intellectual property, privacy, publicity, or contractual rights.
• Customer Content complies with applicable laws and these Terms.

7.3 Removal

We may remove or disable access to Customer Content that we reasonably believe violates these Terms, applicable law, or third-party rights, with or without prior notice.

7.4 Backups

We maintain reasonable backups but you remain responsible for keeping your own copies of Customer Content. We are not liable for loss of Customer Content.

8. Subscriptions, Fees, and Payment

8.1 Plans

Augmento Studio and other Services are offered under various Subscription plans. Pricing, scope, and limits are set out in the relevant order form, dashboard, or commercial proposal.

8.2 Billing

Fees are billed in advance, monthly or annually as selected, in AED, USD, or EUR as agreed. Fees are non-refundable except as expressly stated.

8.3 Taxes

Fees are exclusive of VAT and any other applicable taxes, which you are responsible for paying.

8.4 Late payment

Overdue invoices accrue interest at 1.5% per month (or the maximum allowed by law) and may result in suspension of Services after 15 days written notice.

8.5 Renewals

Subscriptions auto-renew for successive equivalent terms unless cancelled at least 30 days before the renewal date.

8.6 Setup, professional services, and Custom Projects

One-off fees for Custom Projects, white-glove setup, or event activations are governed by separate Statements of Work or order forms.

9. AR Experiences, Device Access, and Permissions

To deliver AR experiences, the Services may request access to:

• Camera: for marker, plane, or world tracking.
• Location (GPS): for geo-fenced treasure hunts and location-based drops.
• Motion and orientation sensors: for 3D positioning.
• Microphone: only when an experience explicitly requires audio interaction.
• Photo library: only when the End User chooses to save or share content.

You can refuse or revoke these permissions in your device settings. Some experiences will not work or will be degraded without them.

We do not stream raw camera or microphone data to our servers unless explicitly stated in a specific experience and consented to by the End User.

10. Acceptable Use

You agree not to use the Services to:

• Violate any law, regulation, or third-party right.
• Harass, threaten, defame, or harm any person.
• Distribute malware, viruses, or other harmful code.
• Engage in phishing, fraud, or impersonation.
• Conduct gambling activities not licensed in the relevant jurisdiction.
• Promote hate speech, terrorism, or discrimination.
• Infringe any intellectual property right.
• Sell or distribute counterfeit goods.
• Mine cryptocurrency or run unrelated compute workloads on our infrastructure.

We may investigate suspected violations and cooperate with law enforcement.

11. Third-Party Services and Sub-processors

The Services rely on these third-party providers:

• Hosting and infrastructure: Amazon Web Services (Augmento Drops, including sign-in through Amazon Cognito), Vercel, Supabase, Cloudflare and Upstash.
• Email: Postmark (Augmento Drops) and Resend (the Augmento website and HQ dashboard).
• Maps and location: Mapbox, Apple (MapKit), Google (Maps and Places) and ipapi.co.
• Analytics and monitoring: PostHog, Google (Tag Manager and Analytics 4), Microsoft (Clarity) and Sentry.
• AI: Anthropic, OpenAI and Google (Gemini).
• Media: Cloudinary.
• Sign-in and distribution: Apple (Sign in with Apple, App Store, App Clips), Google (Google sign-in, Google Play) and Stytch.
• Payments: Stripe.

What each provider does, and where, is set out in section 10.1 of our Privacy Statement and at augmento.com/subprocessors. Use of those services is subject to their respective terms.

12. Intellectual Property

12.1 Augmento IP

All right, title, and interest in the Services, including underlying software, algorithms, AR pipelines, Unity-Swift hybrid stack, design system, the "Augmento", "Augmento Drops", "Augmento Studio", and "Augmento ART" names and logos, remain the exclusive property of Augmento or its licensors.

12.2 Feedback

If you provide suggestions, ideas, or feedback, you grant Augmento a perpetual, irrevocable, worldwide, royalty-free license to use them without restriction or compensation.

12.3 Trademarks

The Augmento name and logo are trademarks of Augmento FZCO. You may not use them without prior written permission, except for fair, descriptive references.

13. Disclaimers

13.1 General

The Services are provided "AS IS" and "AS AVAILABLE". To the maximum extent permitted by law, Augmento disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, accuracy, and uninterrupted operation.

13.2 Service availability

We do not warrant that:

• The Services will be error-free or uninterrupted.
• Defects will be corrected.
• The Services will meet your specific requirements.
• Third-party platforms (iOS, Android, browsers) will continue to support the AR features used.

13.3 AR safety and physical environment

Augmented reality experiences blend digital content with the physical world. You are at all times responsible for your own safety and the safety of those around you. When using any AR Experience you agree to:

• Stay aware of your surroundings. Watch for traffic, vehicles, cyclists, pedestrians, animals, uneven surfaces, stairs, water, traffic signs, and other hazards.
• Do not use AR Experiences while driving, cycling, operating machinery, or in any situation requiring full attention.
• Do not trespass. Geo-located experiences (treasure hunts, drops, location-based content) may indicate points of interest, but you are responsible for respecting private property, restricted zones, and local laws.
• Stop immediately if you feel discomfort, motion sickness, dizziness, eye strain, fatigue, or any adverse reaction.
• Take breaks. Do not use AR Experiences for prolonged periods, especially in low-light conditions or while moving.
• Supervise minors. A responsible adult must supervise any minor using an AR Experience.
• Respect others' privacy. Do not use device cameras to record or photograph identifiable individuals without their consent.

You acknowledge and accept all risks associated with using AR Experiences in the physical world. Augmento is not liable for any injury, accident, property damage, trespass claim, or loss arising from your use of AR Experiences. This Section is not intended to exclude liability that cannot lawfully be excluded.

13.4 No professional, financial, or investment advice

Content shown within the Services, including listings, valuations, brand activations, sponsor offers, location data, statistics, prices, ratings, and editorial content provided by Augmento, Customers, sponsors, or third parties, is provided for informational and entertainment purposes only. It does not constitute legal, financial, investment, tax, real estate, medical, or any other form of professional advice. You should consult appropriately qualified professionals before making any decision based on information accessed through the Services.

13.5 Third-party and sponsor content

The Services may display content from Customers, sponsors, brands, rights-holders, and other third parties. Augmento does not endorse, guarantee, or assume responsibility for the accuracy, legality, quality, or safety of any third-party content, products, prizes, rewards, or offers. Any transaction or interaction with a third party is solely between you and that third party.

13.6 Rewards, prizes, and collectibles

Where an AR Experience offers digital collectibles, leaderboard prizes, sponsor rewards, or any other benefit:

• Eligibility, redemption, delivery, and tax responsibility are governed by the specific campaign rules published with that experience.
• Digital collectibles do not constitute securities, financial instruments, or guaranteed-value assets.
• Campaign rules may vary by country, age, and platform.
• Augmento is not the issuer or guarantor of third-party prizes unless expressly stated.
• Rules for Augmento Drops campaigns, rewards and Coins are in section 20.

14. Limitation of Liability

To the maximum extent permitted by law:

• Augmento, its officers, directors, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, including lost profits, lost revenue, lost data, loss of goodwill, or business interruption, even if advised of the possibility.
• Augmento's total aggregate liability arising out of or relating to these Terms or the Services shall not exceed the fees paid by you to Augmento in the twelve (12) months immediately preceding the event giving rise to the claim, or USD 1,000, whichever is greater.

These limits apply regardless of the legal theory (contract, tort, statute, or otherwise).

Some jurisdictions do not allow certain limitations, in which case the limits apply to the fullest extent permitted.

15. Indemnification

You agree to indemnify, defend, and hold harmless Augmento and its affiliates from any claims, damages, liabilities, costs, and expenses (including reasonable legal fees) arising out of or related to:

• Your Customer Content.
• Your use of the Services.
• Your violation of these Terms or applicable law.
• Your violation of any third-party right.

16. Term and Termination

16.1 Term

These Terms apply from your first use of the Services until terminated.

16.2 Termination by you

You may terminate by closing your account or cancelling your Subscription as per Section 8. Participants can delete their account at any time (see section 20.6).

16.3 Termination by us

We may suspend or terminate immediately if:

• You materially breach these Terms.
• Required by law, regulator, or court order.
• Continued provision creates legal, security, or reputational risk.

16.4 Effect of termination

On termination, your access ceases. We may delete Customer Content 30 days after termination unless retention is required by law. You remain liable for fees accrued before termination. Sections that by their nature should survive (IP, disclaimers, liability limits, indemnity, governing law) survive termination.

17. Governing Law and Jurisdiction

These Terms are governed by the laws of the United Arab Emirates as applicable in the Emirate of Dubai, without regard to conflict-of-law principles.

Any dispute arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the Dubai Courts, save that Augmento may, at its option, bring proceedings in any court of competent jurisdiction to enforce its intellectual property rights or seek injunctive relief.

Optional alternative: disputes may instead be referred to arbitration under DIAC Rules, seated in Dubai, in English. Counsel to confirm preference based on enforceability needs.

18. Changes to These Terms

We may update these Terms from time to time. Material changes will be notified via email (where applicable) or in-product notice at least 14 days before they take effect. Continued use after the effective date constitutes acceptance.

19. Miscellaneous

• Entire agreement. These Terms (together with any signed order form, SOW, or DPA) form the entire agreement between you and Augmento regarding the Services.
• Severability. If any provision is held invalid, the rest remains in effect.
• No waiver. Failure to enforce a right is not a waiver.
• Assignment. You may not assign without our consent. We may assign in connection with a merger, acquisition, or sale of assets.
• Force majeure. Neither party is liable for delays caused by events beyond reasonable control.
• Notices. Notices to Augmento must be sent to legal@augmento.com. Notices to you may be sent to the email or address on file.

20. Augmento Drops participants

This section applies when you take part in an Augmento Drops campaign as a Participant, on the web, in an App Clip or in the Augmento Drops iOS app. It applies together with the rest of these Terms. Where this section and another section of these Terms differ, this section applies to Participants.

20.1 Campaigns, rewards and contests

• Each campaign is run by its Campaign Organizer: Augmento, or the brand named in the campaign. The Campaign Organizer sets the campaign's rules, including who can take part, the campaign dates, how rewards are earned, how many rewards are available and how to claim them.
• Campaign rules are published by the Campaign Organizer with the campaign. If you cannot find the rules for a campaign, email privacy@augmento.com and we will send them to you.
• Rewards are provided by the Campaign Organizer and are subject to the campaign rules and to availability. Rewards cannot be exchanged for cash unless the campaign rules say so.
• We may withhold a reward, remove Coins or suspend an account if we reasonably believe a Participant cheated, for example by faking their location, using more than one account or using automated tools.
• Apple is not a sponsor. Apple Inc. is not a sponsor of any Augmento Drops campaign, contest, sweepstake or reward, and is not involved with them in any way. The same applies to Google LLC.

20.2 Coins

• Coins have no cash value. They are not money, electronic money, a financial instrument or property.
• Coins cannot be bought. You earn them only by taking part in a campaign.
• Coins cannot be sold, exchanged or transferred, to another person, another account or another campaign.
• Coins belong to one campaign and can only be used in that campaign.
• Coins end with the campaign. Coins you have not used when the campaign ends expire, without compensation.
• If you delete your account, your Coins are deleted with it.
• We may correct a Coin balance that is wrong because of an error or a breach of these Terms.

20.3 Content you create

What it covers. In a campaign you may create:

• AR clips: short videos of the AR scene, which show your surroundings. A clip is recorded only when you tap record or share.
• Typed answers: your answers to quizzes and questionnaires, including free text you type.

Who owns it. You keep ownership of your AR clips and typed answers.

The license you give. You grant Augmento and the Campaign Organizer a worldwide, non-exclusive, royalty-free license to host, store, copy, display and analyze your AR clips and typed answers in order to run the campaign, deliver rewards, report on the campaign and keep the Services safe. The Campaign Organizer can view them in its dashboard. Neither Augmento nor the Campaign Organizer will use your AR clip in public advertising without asking you first. The license ends when the content is deleted under our Privacy Statement or when you delete your account. A copy the Campaign Organizer has already exported is held by the Campaign Organizer under its own privacy policy.

Your promises. You confirm that you have the right to share the content, and that anyone who can be identified in your AR clip agreed to be filmed.

What is not allowed. Do not create or share content that:

• is illegal, violent, threatening, hateful, harassing or discriminatory;
• is sexual or nude, or shows a minor without the consent of a parent or guardian;
• films people without their consent, or films private places such as homes, bathrooms or changing rooms;
• shares anyone's personal data, including your own passwords or payment details;
• infringes someone else's copyright, trademark or other rights;
• is spam, advertising, or an attempt to mislead or cheat.

We may remove content that breaks these rules and suspend or close the account that created it.

20.4 Playing safely

The app shows a safety warning before you play. These Terms say the same, and section 13.3 applies in full:

• Never play while driving, cycling or operating any vehicle or machinery.
• Do not trespass. Only go where you are allowed to be. Respect private property, closed areas, opening hours and local laws.
• Stay aware of your surroundings, including traffic, other people, stairs, water and uneven ground.
• Drops are placed automatically near you. If a drop is in a place you cannot reach safely, do not go there. You can report an unsafe spot in the app.

20.5 Age

You must meet the minimum age in section 3. Some campaigns are for adults only (18+) and ask you to confirm your age before you play.

20.6 Deleting your account

You can delete your Augmento Drops account at any time:

• In the app: open Account, then Delete my account, and confirm.
• On the web: open the Account menu, then Delete my account.
• Without the app: email privacy@augmento.com from the email address linked to your account, with the subject line "Delete my account".

Deleting your account is permanent. It removes your Coins, rewards you have not claimed, your AR clips and your answers, as described in section 13.5 of our Privacy Statement. Help is available at augmento.com/support.

21. Apple app terms

This section applies when you use the Augmento Drops iOS app or App Clip obtained through the Apple App Store.

• Apple's standard license applies. Your use of the app is governed by Apple's Licensed Application End User License Agreement (the "Apple EULA") together with these Terms. If the Apple EULA and these Terms conflict about the app, the Apple EULA applies.
• These Terms are between you and Augmento, not Apple. Augmento, not Apple, is responsible for the app and its content.
• Apple has no obligation to provide maintenance or support for the app. For support, visit augmento.com/support.
• Apple is not responsible for any product warranty, for any claim relating to the app (including product liability, legal or regulatory claims and consumer protection claims), or for any claim that the app infringes a third party's intellectual property. Augmento is responsible for those, to the extent these Terms and the law require.
• Apple and its subsidiaries are third-party beneficiaries of this section and may enforce it against you.
• You confirm that you are not located in a country subject to a U.S. Government embargo, and that you are not on any U.S. Government list of prohibited or restricted parties.

22. Contact

Augmento FZCO Dubai Silicon Oasis, Dubai, United Arab Emirates Email: hello@augmento.com Augmento Drops participant support: augmento.com/support Legal: legal@augmento.com Security: security@augmento.com